Biomedevice Boston 2020 Presentation Store
Welcome to the Biomedevice Boston Presentation Store. Here you can view and download conference presentations before, during, and after the event, as well as free content from the Center Stage. If you’re looking for a presentation from a specific session, go to that session, and if we have the presentation to share, you’ll see the file below the session description. If you are unable to find it here, it’s likely because the presenter has not provided permission for external use or has not yet shared their presentation with us. Please check back after the event for a more complete catalogue of available presentations.
Amy Bucher, PhD, Vice President, Behavior Change Design, Mad*Pow
Amy Bucher, Ph.D., is Vice President of Behavior Change Design at Mad*Pow. Amy designs engaging and motivating solutions that help people achieve personal goals, especially related to health, wellness, learning, and financial well-being. Her research interests include motivational design, patient and user engagement, happiness, how social relationships influence health and well-being, ethical approaches to research and design, and cross-cultural behavior change strategies. Prior to joining Mad*Pow, Amy worked at CVS Health as a Senior Strategist for their Digital Specialty Pharmacy, and at Johnson & Johnson Health and Wellness Solutions Group as Associate Director of Behavior Science. Amy received her A.B. magna cum laude in psychology from Harvard University, and her M.A. and Ph.D. in organizational psychology from the University of Michigan, Ann Arbor. Amy is the author of the Rosenfeld Media book Engaged: Designing for Behavior Change.